Sergio Monje

Scale Model: installation overview

Modelo a escala

2025 , Foam board, digital print, UV resin 3D print, wax crayons (65 × 22 × 26 cm)

I find it curious how tourism seems aesthetically similar to communism: a certain idea of equality, the provision of human needs, standardisation, vertical organisation, and so on. Hotel architecture itself bears a strong resemblance to Soviet architecture.

Why not take the tourist resort, the all-inclusive model, detached from its capitalist logic of consumption, as a kind of post-capitalist experiment? Could we imagine something like “all-inclusive communism”? A hotel converted into a housing cooperative: an architecture that challenges domestic, touristic and capitalist realism at once.

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